The origin
From personal gifts to your own brand.
Kidslabel was created from the desire to make baby and children's essentials that really matter.
The beginning
Kidslabel was founded by Lisa, mother of two boys. For years, she has delighted customers with personalized maternity gifts through a different sales channel — from small label wipes to large maternity packages. Each product was made into something unique with its own name, photo or logo.
Your own label
That experience gave rise to the desire to launch our own Kidslabel: our own line with baby and children's essentials in beautiful natural tones and contemporary designs. Quality, comfort and functionality form the basis.
The team and our mission
We are now working with an enthusiastic team on the design and expansion of the Kidslabel range. An affordable collection that is familiar and innovative at the same time — designed in Apeldoorn, packaged with love.